Changes in the Music Industry

The last decade has seen huge changes in the music industry. Most of this is due to the impact of the Internet. If you read the book that songwriter/producer Butch Walker published, you can really see how these changes have shaped the industry. He talks about how the record companies used to be able to give out absurd amounts of money to bands, which then got famous based on how well their songs did on the radio. This was before an online music player had been invented, so people really had nowhere else to turn.

Trakvan - sell your musicHowever, as the Internet grew and music became available online, everything started to change. People listened to the radio far less. They stopped buying nearly as many albums, instead just picking and choosing the songs that they wanted. The industry used to make a lot of money off of tape and CD sales, and that dried up. Artists felt the brunt of the change as their own revenues fell. Record companies stopped spending so much money to promote smaller bands, instead working with known artists that were guaranteed to make money.

However, an MP3 music store did not ruin the bands; it just changed the way that they made money. For many bands, the invention of the online music player was the best thing that could have happened. Even if a record company would not sign them, they could still make and distribute music. They could find those niche fans who loved what they were doing. Instead of having a few mega-bands earning 90% of the money, there were a lot of smaller bands making a living.

Trakvan - My Music OnlineThese days, an MP3 music store is basically just a way for a new artist to get fans. It does bring in money, but it is more like a promotional tool. People find the songs that they like, and the artists hope that those songs bring the people to shows. The artists then make most of their money actually playing, rather than selling CDs. MP3s are a critical part of the process, but the model has changed.

The Importance of New Musicians

Your Music OnlineOver time, technology has completely changed the way people hear music. Although technology has evolved, music is still an important aspect of life. Whether a listener prefers Pop, Country, Rock or Rap, music may help them tune in to their feelings and provide entertainment. A variety of music can be downloaded from an mp3 music store and even listened to using an online music player. Although these methods make it more convenient for listeners, it can become difficult for musicians. Because there is such a wide range of music and musicians selling their music online, it may be hard for musicians to really get their music listened to and purchased. Times have really changed for musicians. Years ago, when mostly everyone was listening to music using the radio, it was much easier for a musician to get their music heard. All they had to do was drop their single off at the local radio station and the DJ would play it.

These days, it’s all about promotion and linking hopeful fans to their mp3 music store songs or online music player channel. New musicians are the future, and without giving them a chance, the world may miss out on talent that could have been legendary. Although it seems risky for newer musicians to put their music out into the real world, open up to criticism and judgement, in today’s world, success in the online music world seems to be a huge steps towards overall success. It’s common for a musician to gain fans slowly online, and become a huge star after being discovered by a successful music artist. Regardless of what type of music listeners prefer, music as a whole is very important. When new music artists are working hard and doing their part, it then becomes important for listeners to do their part and open up to new artists. It’s important that fans respect and appreciate new musicians enough to give them a fair chance at winning them over. Both sides benefit this way; musicians are successful, and listeners are are able to enjoy new music that they would not have otherwise discovered.

Draw Your Fans Back To Your Website or Facebook Page

Why do your fans go to your website or Facebook page? To get the latest news on you? To find out where you will be next appearing?

Here’s another reason: To buy your music online (and for you to make you some money along the way).

You can use your TrakVan.com music player simply as a music player or the “Buy Button” will allow your fans to buy your music directly from your website or Facebook page.

TrakVan.com will give your website or Facebook page an added attraction for new and existing fans and make them come looking for you!

Do people really value free music?

Music is a commodity. There is so much of it out there that it can be very confusing.

However, it is a true-ism that the cheaper music is, the less people tend to value it. How do you feel when you compare the CD album that you paid full price for versus the free music that you recently downloaded. All things being equal, you probably value the full price CD more.

Many of us are used to buying music from our favourite artists either in CD format from a music store or as a digital download. We don’t seem to mind paying the money if we value the music.

So make your music valuable, not just a free commodity.

Trakvan.com is the new way for artist to manage and sell their music. The application is available for free downloading.

RockSell Your Music Or Give It Away?

As an up and coming artist, you may be wondering whether to put your music out there for free or whether to start making some money from it now.

Nothing is really free. There is a cost to every artist in composing and recording their music.

So why give it away free? Some artists justify this by saying that it will gain them a larger audience, and this is true to a point. But what happens when you put out your next single or album? Will everyone keep expecting your music to be free? And will you then be left with just live performance income to support you?

All artists without a day job need income to keep going. Without income you’ll have to eventually be back to your day job.

That’s where TrakVan.com comes in. The TrakVan.com music player gives you a choice of letting fans listen to your music for free or activating the “Buy Button” if you want to start earning some money.

It’s your choice, but most people would prefer the money!