The Importance Of An Online Presence For New Music Artists

mp3 music online trakvan

Whether it’s a struggling garage band or a young adult with a guitar and a dream, getting noticed in the music business isn’t always easy. However, being able to stream music online has made the medium all the more accessible. Here are three ways that developing on online presence can help up-and-coming musicians get noticed.

An Air of Professionalism

The days of the battered demo tape are over. In today’s world, having a professional online presence is essential to attracting notice. Those who want to promote their band should have samples of their music uploaded, along with full contact information and videos of performances, if any. This will allow promoters and producers to see precisely what is being offered by the talent and contact them effortlessly for bookings.

A Following

If a musical act is already doing some modest sales, this can attract the attention of record labels. The ability to sell music online, even on a small scale, speaks volumes about the marketability of an act. If a band can show sales numbers to a record label, they definitely have more bargaining power when it comes time to sign a deal. Being able to boast sales numbers gives musicians a lever when promoters want to book them for gigs, as well.

Commitment and Longevity

A band that has been blogging, creating music, uploading and doing small gigs consistently for a while has more credibility than one that is more sporadic. Musicians can showcase their longevity and commitment to the art form while increasing their visibility, all by creating and maintaining a professional online presence. No record label wants to sign an artist that is going to bow out of the game after the first hit album, so showcasing commitment can go a lot way to allaying these potential concerns.

Musicians who want to get noticed and succeed in the industry need to have an online presence and following. Marketing, doing some small sales and showing commitment will all help to make the act attractive to potential record labels and concert promoters.

Changes in the Music Industry

The last decade has seen huge changes in the music industry. Most of this is due to the impact of the Internet. If you read the book that songwriter/producer Butch Walker published, you can really see how these changes have shaped the industry. He talks about how the record companies used to be able to give out absurd amounts of money to bands, which then got famous based on how well their songs did on the radio. This was before an online music player had been invented, so people really had nowhere else to turn.

Trakvan - sell your musicHowever, as the Internet grew and music became available online, everything started to change. People listened to the radio far less. They stopped buying nearly as many albums, instead just picking and choosing the songs that they wanted. The industry used to make a lot of money off of tape and CD sales, and that dried up. Artists felt the brunt of the change as their own revenues fell. Record companies stopped spending so much money to promote smaller bands, instead working with known artists that were guaranteed to make money.

However, an MP3 music store did not ruin the bands; it just changed the way that they made money. For many bands, the invention of the online music player was the best thing that could have happened. Even if a record company would not sign them, they could still make and distribute music. They could find those niche fans who loved what they were doing. Instead of having a few mega-bands earning 90% of the money, there were a lot of smaller bands making a living.

Trakvan - My Music OnlineThese days, an MP3 music store is basically just a way for a new artist to get fans. It does bring in money, but it is more like a promotional tool. People find the songs that they like, and the artists hope that those songs bring the people to shows. The artists then make most of their money actually playing, rather than selling CDs. MP3s are a critical part of the process, but the model has changed.

The Importance of New Musicians

Your Music OnlineOver time, technology has completely changed the way people hear music. Although technology has evolved, music is still an important aspect of life. Whether a listener prefers Pop, Country, Rock or Rap, music may help them tune in to their feelings and provide entertainment. A variety of music can be downloaded from an mp3 music store and even listened to using an online music player. Although these methods make it more convenient for listeners, it can become difficult for musicians. Because there is such a wide range of music and musicians selling their music online, it may be hard for musicians to really get their music listened to and purchased. Times have really changed for musicians. Years ago, when mostly everyone was listening to music using the radio, it was much easier for a musician to get their music heard. All they had to do was drop their single off at the local radio station and the DJ would play it.

These days, it’s all about promotion and linking hopeful fans to their mp3 music store songs or online music player channel. New musicians are the future, and without giving them a chance, the world may miss out on talent that could have been legendary. Although it seems risky for newer musicians to put their music out into the real world, open up to criticism and judgement, in today’s world, success in the online music world seems to be a huge steps towards overall success. It’s common for a musician to gain fans slowly online, and become a huge star after being discovered by a successful music artist. Regardless of what type of music listeners prefer, music as a whole is very important. When new music artists are working hard and doing their part, it then becomes important for listeners to do their part and open up to new artists. It’s important that fans respect and appreciate new musicians enough to give them a fair chance at winning them over. Both sides benefit this way; musicians are successful, and listeners are are able to enjoy new music that they would not have otherwise discovered.