Struggle of an Artist in Selling Music Online

Posted on September 19, 2013 at 5:47 am by admin

There are plenty of outlets where a musician can sell his or her music on the Internet. While this provides opportunities that one never had before, it also sets a musician up for another challenge. The Internet is a competitive arena, and a new musician will have to work harder than his or her peers to gain a large following. When understanding how to promote their name and reach out to consumers, an artist can gain fans and get the recognition they deserve. With a multifaceted approach, a hard-working musician will have a greater chance at succeeding.

To get started, one should have social media accounts; a musician must work hard to develop their brand and interact with customers every day. With a well-run social media campaign, one can link to the MP3 music store can see a rise in customers. At the same time, when using social media, one must find more followers as this will help a musician see his or her musical viral.

Additionally, a musician should try to set up a personal website where users can stream music online with ease. When a fan can do this, they are likely to spend money on a digital download; furthermore, fans will tell their friends and family which will help the musician gain a larger following. When this happens, and an album goes viral, a musician will have nothing in his or her way to prevent them from succeeding in the music industry.

As mentioned, the Internet is a competitive place for musicians. To make money and achieve success, one must treat their promotion efforts as a full-time job. When going online every day and interacting with customers, one can keep visitors returning.

Selling Music Online : Cutting Through the Static

Posted on September 16, 2013 at 9:13 am by admin

As a musician, the heart of the process lies in finding the notes, coaxing the tone and capturing the feeling –those days spent with no audience, hammering out the details, striving ceaselessly to serve the vision of the song. The strain of that process and its fruit – the music – deserves to be heard. Luckily, there are myriad methods available to help sell your music.

Before seeking out commercial distribution, artists should have an accurate view of where they stand professionally, what their market reach is and what their goals are. In today’s chaotic cultural world, playing out at the speed of sound, it is incredibly tough for an unknown act, even with proper use of the best distribution channels, to sell a lot of music. Many unsigned musicians have attained genuine commercial success by first organizing a comprehensive marketing plan that offers free downloads, free videos and strategic placement on music blogs and online radio. Taking advantage of these opportunities will pave the way for success when it comes time to sell music online.

Once the groundwork of promotion is done, there are low cost and highly effective services readily available. Online distribution services generally charge less than $40 to release an album to all major online retailers and streaming sites. The process is intuitive and requires very little by way of computer savvy. The artist simply uploads the tracks, album artwork, and copyright information, and the service takes care of the rest.

One thing to keep an eye on during this process is the fine print for certain retailers concerning the process for being “featured.” Many online music outlets have a process for screening newly distributed music, aimed at selecting the most exciting offerings for strategic placement on their sites. This process can delay the appearance of releases on the site, but can pay enormous dividends in promotion down the road.

Dedicated artists deserve an audience, and with the proper planning and utilization of all tools and outlets, it can be reached! It’s time to show the people what they’re missing!

Selling Music Online Means Going Beyond the Sales Mentality

Posted on September 12, 2013 at 9:54 am by admin

Becoming popular and successful in the music industry for music artists today is simultaneously easier and more difficult. A few well-practiced music labels sign only a few artists for big bucks, proceeding to do all the hard stuff like renting venues, scheduling engagements, releasing albums, and scheduling studio time. Foregoing the label management, artists can accomplish everything alone, getting their music out to the public in exchange for satisfying pay. In trade for the extra work, the artists can handle any of these tasks according to their own preferences, on their own time, and build incredible, worldwide fan bases to support their endeavors. There are numerous tools for self-made musicians; unique combinations of hard and digital music equipment can help artists achieve the desired sound. But how does it get promoted? On the Internet, a decent mp3 music store allows artists to share their music. Social media sites and band websites let artists share their schedules and connect with fans; tweeting and making friends are great ways to stay in touch with fans and other musicians.

An artist looking for success should make the music, post it on online music players and radios for free, make it available in online music stores such as an mp3 music store, and keep information readily available to possible fans; new online tools simply getting in touch and staying connected, both with the international public and fans near and far. Fans are free advertising engines. However, if an artist is only thinking, “I need to sell my music” for every website, then that artist is missing out on prime opportunities with current and future fans. People can go to several places and easily listen to or buy all kinds of music. Generating interest in a specific thing requires tantalizing extra content or useful features that contribute to a unique and memorable music experience.

Artists: Take the Power Back

Posted on September 9, 2013 at 7:06 am by admin

If the number of daily headphone, earphone and earbud sightings is any indication, music is ubiquitous. Thanks to the increasing accessibility and portability of music, listeners can throw a soundtrack behind their every waking hour whether on a commute, at the office, in the gym or camped out in bed after a long day. Ten years ago this was good news for the record companies; in today’s interconnected world of personal productivity software and file distribution websites, it’s good news for the musicians themselves. Artists now have the power not only to create but more importantly to distribute their own art by selling music online.

Gone are the days of stopping by the music store to search for a title that may or may not even be in stock and choosing a format that may be compatible with only one of several listening devices. Now a music lover has only to visit a website to download an MP3 file that can be played on just about any device a person owns: PC, laptop, phone, car stereo, and the list goes on. Thus it’s of utmost importance for a musician to put his or her MP3 music online where it can be easily distributed. Fortunately for the musician there is no shortage of websites devoted to this very task. That’s one less thing an artist has to worry about.

As technology progresses artists will find themselves more in control of their musical enterprises. An important aspect of that is a simplification of their means of income. Where once the profits of an artist’s work were sliced and diced among lawyers, producers, agents, manufacturing and packaging costs, the Internet has streamlined that process into a simple transaction between the artist and consumer, handled by a virtual marketplace where MP3 files can be bought and sold. For a musician this is an advantageous time to be productive.

Online Music, A Necessary Part of Musician’s Toolkit

Posted on September 5, 2013 at 4:32 am by admin

A career as a musician requires two things: music to play, and people to listen. Everything else in a music career relates to those two things.

As a musician, it is crucial to find a way to get your music in front of people. Radio is no longer the primary way for people to hear new music, and for younger fans, radio barely registers at all. An online presence for your music is a must.

First, selling music online is the best way to ensure sales. People buy almost everything online, and music is only available online in more and more places, so without online sales you will miss the opportunity to ever sell anything, as there will be no other way for people to buy your music.

Second, the artist must have music available in a music player online so that new fans can share their discovery with their friends. People love to share musical discoveries with others, and that means musicians must give fans a way to do that. If fans can’t send a link to their friends, or post to a link on their favorite social network, the potential new fan won’t even mention your music. The listener will simply go on to the next discovery they make that does have a way to share music online.

Selling music online is easy. The more places it is for sale the better, both because it will increase the musician’s overall search engine presence, but also because the music will be more likely to show up in front of someone who is inclined to like the music.
And when a new fan finds and likes your music, make sure that person can tell other potential fans about it by having a music player online for them to share it with.

Selling Music Online, First Step to Success

Posted on September 2, 2013 at 4:57 am by admin

There once was an era where music could only be listened to on the radio and purchased from a brick-and-mortar store. Unfortunately, this made breaking into the music industry a difficult task for new musicians. Speed forward to the Internet age, and many new musicians will find that getting discovered is much easier now that they can promote their tracks online using an MP3 music store. Music has become a digital commodity and selling music online is one of the easiest ways for rock bands, solo vocalists and country groups to get noticed. Without an online presence, a musician has almost no chance of becoming popular and listened to by the masses.

Promotion and Practice

Of course, this doesn’t mean that a band can just place their tracks in an MP3 music store and expect instant success. With millions of songs and competition, promoting themselves and their unique sound is even more important than before. Videos of live shows will help this task as well as using a way to communicate with fans. Musicians should have a blog that they keep updated and fill it with tales from the road, videos of backstage antics or rehearsals and of course, samples of their music.

Gaining Attention

Musicians that are selling music online and are fortunate enough to create sales and a loyal following of fans have an increased chance of signing a record deal with a label that spots their talent and initiative. Also, it gives a musician a leg up when negotiating about pay with a concert promoter if they have recorded dollar signs that show their rising popularity.

It’s a grind for sure, but bands that have passion for their music and the business will be rewarded with happy customers and fans that appreciate their sound.

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Get to Know Multiple Choices to Sell Your Music

Posted on August 29, 2013 at 6:57 am by admin

Ten years ago the recording industry was engaged in all-out war with its customers, trying to keep control of a music industry that was evolving beyond the walls developed over a century of recording music audio. That war was lost before it even began.

Today you, the artist, have more choices for selling music than ever before. Do you want to sign with a label and let them distribute and sell your music? Signing with a label is hard, but for some artists that is the best, or at least most comfortable, way to go.

There are other options. There are several services that will sell/distribute your music for you. Some of them collect royalties for you, and some charge a flat rate and let you keep the proceeds from your music sales. These services make sure your music makes it to the most popular online stores so customers can find your music. They take the some of the struggle and guesswork out of selling music.

Selling mp3’s and CD’s isn’t the only way to sell your music. Do you write your own music? Build relationships with other musicians and sell songs to them – but retain the rights and get royalties. Create intriguing videos to promote your music. Videos of live events can be very effective – and the local recognition gained while performing live helps, too.

Last, promote, promote, promote. To sell music, people must notice you. The internet is a vast jungle filled with noise. It’s easy to get lost in the clamor. Determine the social networks that are most effective for you and post regular updates. Small blurbs about the music, making videos, and future plans keep people interested in what you are doing. There are free and paid services that will post across multiple sites, minimizing the time required feed the social beast.

The Internet has made it much easier for independent artists to sell music. It hasn’t removed the need for hard work and self-promotion, but the tools it provides give artists a boost they have never had before.

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The Importance Of An Online Presence For New Music Artists

Posted on August 26, 2013 at 4:42 am by admin

Whether it’s a struggling garage band or a young adult with a guitar and a dream, getting noticed in the music business isn’t always easy. However, being able to stream music online has made the medium all the more accessible. Here are three ways that developing on online presence can help up-and-coming musicians get noticed.

An Air of Professionalism

The days of the battered demo tape are over. In today’s world, having a professional online presence is essential to attracting notice. Those who want to promote their band should have samples of their music uploaded, along with full contact information and videos of performances, if any. This will allow promoters and producers to see precisely what is being offered by the talent and contact them effortlessly for bookings.

A Following

If a musical act is already doing some modest sales, this can attract the attention of record labels. The ability to sell music online, even on a small scale, speaks volumes about the marketability of an act. If a band can show sales numbers to a record label, they definitely have more bargaining power when it comes time to sign a deal. Being able to boast sales numbers gives musicians a lever when promoters want to book them for gigs, as well.

Commitment and Longevity

A band that has been blogging, creating music, uploading and doing small gigs consistently for a while has more credibility than one that is more sporadic. Musicians can showcase their longevity and commitment to the art form while increasing their visibility, all by creating and maintaining a professional online presence. No record label wants to sign an artist that is going to bow out of the game after the first hit album, so showcasing commitment can go a lot way to allaying these potential concerns.

Musicians who want to get noticed and succeed in the industry need to have an online presence and following. Marketing, doing some small sales and showing commitment will all help to make the act attractive to potential record labels and concert promoters.

Changes in the Music Industry

Posted on August 22, 2013 at 4:45 am by admin

The last decade has seen huge changes in the music industry. Most of this is due to the impact of the Internet. If you read the book that songwriter/producer Butch Walker published, you can really see how these changes have shaped the industry. He talks about how the record companies used to be able to give out absurd amounts of money to bands, which then got famous based on how well their songs did on the radio. This was before an online music player had been invented, so people really had nowhere else to turn.

However, as the Internet grew and music became available online, everything started to change. People listened to the radio far less. They stopped buying nearly as many albums, instead just picking and choosing the songs that they wanted. The industry used to make a lot of money off of tape and CD sales, and that dried up. Artists felt the brunt of the change as their own revenues fell. Record companies stopped spending so much money to promote smaller bands, instead working with known artists that were guaranteed to make money.

However, an MP3 music store did not ruin the bands; it just changed the way that they made money. For many bands, the invention of the online music player was the best thing that could have happened. Even if a record company would not sign them, they could still make and distribute music. They could find those niche fans who loved what they were doing. Instead of having a few mega-bands earning 90% of the money, there were a lot of smaller bands making a living.

These days, an MP3 music store is basically just a way for a new artist to get fans. It does bring in money, but it is more like a promotional tool. People find the songs that they like, and the artists hope that those songs bring the people to shows. The artists then make most of their money actually playing, rather than selling CDs. MP3s are a critical part of the process, but the model has changed.

The Importance of New Musicians

Posted on August 19, 2013 at 5:28 am by admin

Over time, technology has completely changed the way people hear music. Although technology has evolved, music is still an important aspect of life. Whether a listener prefers Pop, Country, Rock or Rap, music may help them tune in to their feelings and provide entertainment. A variety of music can be downloaded from an mp3 music store and even listened to using an online music player. Although these methods make it more convenient for listeners, it can become difficult for musicians. Because there is such a wide range of music and musicians selling their music online, it may be hard for musicians to really get their music listened to and purchased. Times have really changed for musicians. Years ago, when mostly everyone was listening to music using the radio, it was much easier for a musician to get their music heard. All they had to do was drop their single off at the local radio station and the DJ would play it.

These days, it’s all about promotion and linking hopeful fans to their mp3 music store songs or online music player channel. New musicians are the future, and without giving them a chance, the world may miss out on talent that could have been legendary. Although it seems risky for newer musicians to put their music out into the real world, open up to criticism and judgement, in today’s world, success in the online music world seems to be a huge steps towards overall success. It’s common for a musician to gain fans slowly online, and become a huge star after being discovered by a successful music artist. Regardless of what type of music listeners prefer, music as a whole is very important. When new music artists are working hard and doing their part, it then becomes important for listeners to do their part and open up to new artists. It’s important that fans respect and appreciate new musicians enough to give them a fair chance at winning them over. Both sides benefit this way; musicians are successful, and listeners are are able to enjoy new music that they would not have otherwise discovered.